Connections Built to Last: Inspiration Behind Spring 2018

Climbing rope. A central component of rock climbing, the rope is perhaps the most important part of the experience. It’s what catches you when you fall. Yet, it’s more than that.


There are rituals with a climbing rope that deepen a climber’s relationship to the sport. Flaking the rope. Tying in with a good figure-eight knot. Carefully inserting the rope through your belay device and locking the carabiner before giving your partner the OK to climb.


Then, there’s the connection the rope creates between two climbing partners. A climbing partner is not just someone who is proficient with belaying and rock climbing safety. Your climbing partner knows the guttural sounds you make right before you fall. Even if you’re out of sight, they can feel your movements through the rope. They know whether you’re moving confidently, puzzling out a sequence of movements, or pushing through a strenuous section of the route.

All of these intricacies create a delicate dance between the climber and the belayer. Over time, the movements become subconscious, and the bond between two climbing partners is symbolized by the rope connecting them: a little gritty, but strong, supple, and so dependable that you trust it with your life.

As climbers, outdoor enthusiasts, and dog people, we’re constantly discovering parallels between our outdoor experiences and our relationships with our dogs. Like our climbing partners, our dogs know us by our subtle movements – reaching for running shoes, putting on a coat, moving toward the food pantry, jingling the car keys – and they react emotionally to these cues, with excitement, anticipation, or curiosity. We know our dogs by their subtleties, too. Hunched, turning in circles. Hackles up or tail wagging. Tongue out, flopping to the side. Tugging on the leash, focused on something we can’t yet see or smell.


When it comes to building performance gear for dogs, we draw on these outdoor experiences and how they shape our relationships with our dogs. We find inspiration in the gear we use and how it interplays with the activities we love. A leash is not only our literal connection to our dogs. It’s a statement of our relationship, a representation of how we interact, a symbol of the adventures we love to share.


We invite you to explore our collection of climbing-inspired gear, to ponder your own connection with your canine companion and how it’s shaped by your shared adventures and the gear on which you depend.


Leave a Reply